Thursday, January 17, 2013

Late but genius marketing: V/H/S coming out on VHS!

In a bold (but rather late) marketing move, Magnet Releasing has decided to release "V/H/S" on VHS! While this may seem like a no brainer, I am pretty surprised that they are doing this.

VHS has long been considered a dead format, but like the creatures that lurked on many of the video tapes we rented in our youth, the format just keeps coming back from the dead. (I should note that 2009's "House of the Devil" came out in a limited DVD/VHS combo; also Troma president Lloyd Kaufman released his studio's flagship film, "The Toxic Avenger," in a limited edition big box VHS last year.)

There's no word on a release date, or if VHS copies of "V/H/S" will be limited in number (making them highly collectible), but once I heard something I'll most definitely post it here.

As for the film itself, I got the Blu-ray for Christmas but still have yet to watch it. It seems to have had a polarizing effect on the Horror community; there's no middle ground when it comes to this movie. You either love it or you hate it. It has my curiosity and will perhaps soon have my full attention. Regardless about how you feel about this movie, it's clear that it must have done pretty well because the sequel, "S-VHS" is already in the works and due out later this year!

Learn more about "V/H/S" HERE.
View the trailer HERE.
Buy it on DVD HERE.
Buy it on Blu-ray HERE.

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